Who We Are

Arifa incorporated in January 2021 is an initiative by the Kalluvilla Group (est. 1989- UAE). Our wholesale department is located in Dubai, UAE. With immense experience in the food industry, we focus on providing premium quality and healthy food products to the market. Kalluvila Group is a leading exporters of all kinds of Indian spices, pulses, grains, and many more. We have grown to be among the go-to companies for food export from India.

We aim to dispense our customers with quality products through fruitful business practices. Our highly skillful and manifold team and top-ranking market research are the backbones of our leading position in rice merchandizing. All processes are owned and managed by our professional team. We concede the worth of our buyers, suppliers, and co-founders. We maintain excellent customer relationships through our quality trading.

Hameed Shereef: Over my years of experience, I have realized that to build a professional organization that is dedicated to customer service and committed to all round excellence we need to have employees who are taken care of and in return they take care of our customers. The industry that this company is embarking upon, require determination, courage and a will to perform.

Hussain Hameed: Hussain Hameed, influential leader and strong entrepreneur who believes in bootstrapping with more than 15yrs excellence in various sectors of business with proven results. Mr. Hussain has ability to generate and accelerate fundamental growth from small to medium business to large conglomerates and have transformed business to a successful model developing joint ventures.

Hassan Hameed: With my insightful knowledge and leadership skills, we have developed several family businesses and transformed into lucrative organizations. I’m constantly analysing the market and studying business trends and expansions which will be beneficial to the society. With Arifa General Trading’s core business in Food Industry, I will play a pivotal entrepreneurial role among with our team members building trustworthy strategic relationships attributing to business success. 

ARIFA has a dedicated team of highly skilled professionals who are passionate about delivering the company’s strategy. Engaging, enabling and retaining our valued employees is critical in maintaining the quality of our products and laying a foundation for future growth.

In a supportive environment, our employees are motivated through performance management systems, and recognition approaches that reward employee contributions.